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Jodi Rich is the Publisher of Natural Products Marketplace Magazine. She has been working in the natural products industry for almost seven years and has an extensive background in sales, marketing, and promotions. She graduated with a communications degree from Arizona State University, which isn't surprising because she's quite a talker. Jodi embraces a healthy lifestyle by mastering crazy yoga poses and spending all of her hard earned money on the latest and greatest products from SunFlower Market. Sarah Prahl is an account executive with Natural Products Marketplace. She has been involved in the natural products industry her entire life and is so passionate about the industry, she is also a Clinical Nutritionist. Sarah has a consumer publishing background and in a past life, sold supplements to both small health food stores and large chains. She is excited to bring both her nutrition knowledge and market experience to support growing entrepreneurs in the natural products category! When Sarah isn't selling advertising, you'll find her hiking with her dogs in beautiful Boulder, Colorado or striking a pose at the local yoga studio. |
Be Serious. Food Poisoning is Not a Good Way to Lose Weight.
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As you may have heard, 10 million cans of SlimFast® brand ready-to-drink (RTD) products are being recalled by Unilever, in conjunction with FDA, due to possible contamination with Bacillus cereus bacteria. While saying the chance of serious adverse events is remote, FDA noted B. cereus may cause diarrhea, nausea and vomiting, and the company is voluntarily recalling the products, including all Slim-Fast RTD products in cans, regardless of flavor, Best-By date, lot code or UPC number. The recall was initiated after routine quality testing of the cans by Unilever. The company noted no other Slim-Fast® product—such as its powdered shakes, meal bars, or snack bars—are affected by this recall.
The weight management market has been riddled with various quality and regulatory problems, and it can be hard for retailers to keep up with all of the goings-on in this industry segment. Check out NPM’s feature story on responsible weight management for a look at the various marketplace issues and the ingredients scientifically researched for weight management assistance as a part of a larger weight control lifestyle. This industry is trying to address its quality issues and its beleaguered marketing problems. It is going to take a big effort from every link in the chain to bring only high-quality, proven products to store shelves and to market these products in an appropriate, responsible manner.
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