The Shelf Life RSS
Jodi Rich and Sarah Prahl

Jodi Rich is the Publisher of Natural Products Marketplace Magazine. She has been working in the natural products industry for almost seven years and has an extensive background in sales, marketing, and promotions. She graduated with a communications degree from Arizona State University, which isn't surprising because she's quite a talker. Jodi embraces a healthy lifestyle by mastering crazy yoga poses and spending all of her hard earned money on the latest and greatest products from SunFlower Market.

Sarah Prahl is an account executive with Natural Products Marketplace. She has been involved in the natural products industry her entire life and is so passionate about the industry, she is also a Clinical Nutritionist. Sarah has a consumer publishing background and in a past life, sold supplements to both small health food stores and large chains. She is excited to bring both her nutrition knowledge and market experience to support growing entrepreneurs in the natural products category! When Sarah isn't selling advertising, you'll find her hiking with her dogs in beautiful Boulder, Colorado or striking a pose at the local yoga studio.

Cereal Shopping Made Easy

By Comments
Print

Shopping in the cereal isle just got a little bit easier.  Fooducate.com has launched a new application for iPhone users called CerealScan.  It’s a FREE app which gives you information on 2,000+ cereals.

It appears to be very easy to use.  You hold your iphone up to the UPC Bar Code on the cereal box for a quick scan with your iphone camera.  The application then ranks your cereal on a 5-point scale.   It gives you immediate feedback on the good and the bad of calories, trans fats, sodium, sugars, preservatives, artificial colors, and more.  In addition, CerealScan suggests a few healthy substitutions for your cereal purchase.

Unfortunately, I don’t have an iPhone,  so I need to stick with the old-fashioned route and just read the labels.  But this application sounds fun and is free; chances are you probably have a friend or two who could use the nutrition guidance. 

Let me know if you are using any other fun nutrition apps with your iPhone.

 

Jodi Rich

Comments