WASHINGTON—The Interagency Working Group (IWG) on Foods Marketed to Children on Dec. 16 unveiled four proposed nutritional standards for foods marketed to children age 2 through 17. The announcement came on the heels of an all-day public hearing on food marketing and childhood obesity.
The IWG, which is comprised of four government entities including the Federal Trade Commission (FTC), U.S. Dept. of Agriculture's Center for Nutrition Policy and Promotion, Centers for Disease Control and Prevention (CDC) and the U.S. Federal Drug Administration (FDA), has been directed to develop recommended nutritional standards for consumers under age 17 by July.
Click here to find out more about the four core proposed standards outlined by the IWG.