BURBANK, Calif.—Peter Gillham’s Natural Vitality launched a sports-oriented Web site, NaturalVitalitySports.com. The site is built around feature stories of elite and competitive athletes who use the company’s products as part of their regimen.
Company president Ken Whitman stated, “Our objective was to tell personal stories about these athletes and their achievements. We are proud our products contribute to their training and performance, but their efforts and determination are the real star of the show.”
Those currently highlighted on naturalvitalitysports.com include:
- Dr. David Pascal, one of the top winning doctors/nutritionists on the world-class athletic circuit. In Beijing, athletes he was currently treating or had treated won 10 gold, five silver and five bronze medals. In the recent World Track and Field Championships in Berlin, seven medals were won by Dr. Pascal’s patients, including a gold in the 400-meter.
- Dr. Jerry Moylan, a 56-year-old California chiropractor, who is the 2008 Masters 100% RAW Powerlifting World Champion and the 2009 California State Masters Powerlifting Champion. Moylan also competes on a world-class level in paddleboarding, triathlons, decathlons, bodybuilding and endurance mountain biking.
- John Radich, a nine-time Badwater Ultramarathon finisher and a three-time Arizona 6-Day Race winner.
- Ben Greenfield, a top fitness, triathlon, nutrition and metabolism expert, as well as Ironman World Championship finisher.
- Judy Maguire, a 49-year-old runner, who won first place at the inaugural 50K Mammoth Ultramarathon, racing through a complete whiteout and finishing the rugged 31-mile-plus course in six hours and six seconds.