WASHINGTON—The U.S. Food and Drug Administration is asking for comments and information from the public and other interested parties about front-of-package nutrition labeling and on shelf tags in retail stores.
The FDA is seeking public participation as it deliberates about how to enhance the usefulness to consumers of point-of-purchase nutrition information. This includes information on the main display panel of food products, called “front-of-pack” labeling, as well as information on shelf tags in retail stores.
· The FDA is seeking to learn more about the extent to which consumers notice, use and understand nutrition symbols on front-of-pack labeling of food packages or on shelf tags in retail stores
· research that assesses and compares the effectiveness of particular approaches to front-of-pack labeling
· graphic design, marketing and advertising data and information that can help develop better point-of-purchase nutrition information
· how point-of-purchase information may affect decisions by food manufacturers to reformulate products.
The front-of-pack nutrition labeling effort aims to maximize the number of consumers who readily notice, understand, and use point-of-purchase information to make nutritious choices for themselves and their families.
Click here to see the Federal Register notice.